In my opinion the CEO has to be the inspirational and defining leader of the company. They have to embody what the core of the company is and bring the vision to life. Here’s 6 things on a basic level that you have to be able to do.
Almost everyone wants the shortcut to success. They want to “hack” their way to results without having to go through the long slog it takes to figure out the way forward. For those of you looking for a few nuggets, here you go!
The role of the CEO has always been split between management and leadership. In the past, however, the emphasis tended to be on management. The CEO set the goals, developed the strategies, and kept an eye on the competition while serving as the public face of the company.
Many might think it's life on the beach? Wrong! With that title though comes immense responsibility. I am speaking from the mindset of a bootstrap entrepreneur who built a company from the ground up with not a penny of outside investment.
Here’s the deal. As a CEO you need a general working knowledge of sales, strategy, finance, marketing, etc. but you don’t have to know it all. You have to be able to put great teams together that can execute your vision.